Brad Pelo (born February 6, 1963) is an American businessman, entrepreneur, and co-founder and chief executive officer of i.TV, the company behind tvtag, a second screen app for iOS. Backed by Union Square Ventures, RRE Ventures, Rho Ventures, Time Warner Investments, DIRECTV, and others, i.TV is also behind the popular namesake app for iOS and Android, and co-created Nintendo TVii for the Nintendo Wii U. Pelo has founded or been a member of the founding team at a number of companies, including Folio Corporation, Ancestry.com, and NextPage. He also served on the board of directors of Tokyo-based D&M Holdings, the holding company for leading audio brands including Denon, Marantz, McIntosh Laboratories and Boston Acoustics. Pelo is also a movie producer and live event producer.